.yellow: The TLD for Identity, Connection and Opportunity

Yellow is building something ambitious. Its mission is to create one of the world’s most trusted ecosystems for digital identity, human connection and intelligent commerce. By providing core Web3 infrastructure and tools, Yellow enables people, businesses and communities to establish identity, build presence and participate confidently in the emerging AI- and Web3-driven economy.

Instead of simply describing identity online, Yellow is giving people a way to own it. That step begins with .yellow, a Web3-only TLD (top-level domain) created with Yellow to help individuals, creators and brands express presence with clarity, optimism and distinct online identity.

Yellow is building a comprehensive Web3 ecosystem designed to support identity, connection and participation across an increasingly onchain digital economy. Its platform provides the underlying infrastructure and tools that enable people, applications and communities to interact, transact and operate with confidence across Web3 and AI-driven environments.

Within this ecosystem, identity is not treated as a static profile, but as something users own and carry across applications and experiences. A namespace like .yellow supports that approach by providing a consistent, recognizable naming layer that works across platforms as the digital landscape continues to evolve.

By partnering with Yellow, the .yellow domain extends that ecosystem into digital identity. It connects Yellow’s infrastructure-driven vision with a human-readable naming system, giving individuals and organisations a clear way to establish presence, signal alignment and build trust across Web3 environments.

People choose names that express how they want to be seen. With .yellow, individuals and organisations can signal identity in a way that feels positive, open and memorable. The TLD is designed for:

• Creators sharing work across AI and Web3 communities
• Businesses looking for clearer brand presence
• Communities built around connection and shared experience
• Individuals who want a name that reflects who they are
• Anyone aligned with Yellow’s vision of a trusted, people-first digital world

A .yellow name supports users across many contexts. It’s personal enough for self-expression, broad enough for brands and memorable enough for communities.

Every .yellow domain comes with Unstoppable’s built-in functionality:
🌐 Onchain websites
💸 Human-readable crypto payments
🆔 UD.me profiles
💬 Messaging & Group Chat

No renewals. Fully owned.

As with any new namespace, the most high-potential names are claimed first. Getting a .yellow domain early means securing meaningful names before they disappear.

Some ideas to spark inspiration:
🌟 star.yellow
🏷️ brand.yellow
✨ hello.yellow
📁 portfolio.yellow
🎨 color.yellow

Yellow is creating a platform where identity, connection and trusted interaction come together. The .yellow domain carries that vision into a space anyone can use, giving people and brands a way to define their presence with clarity and confidence.

👉 Get your .yellow domain today!